China's hotels experience familiar concerns
The Chinese hospitality sector has the same headline concern as its Western peers – negotiating the changing dynamics of technology, distribution and competition while never losing sight of the on-property guest experience.
But the pre-stay experience is becoming more connected to the stay itself, with the insights picked up during the search and book phase informing what happens once the guest arrives.
Hence the tagline for a big conference in Shanghai last week – Reshaping the Experience.
Source: Tnooz
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