Wall Street Journal Launches Online Travel Site Powered by Upside
The race has been heating up among business travel services looking to serve unmanaged or lightly managed travelers from small- to medium-size businesses.
Upside has been perhaps the most visible as a result of a concerted marketing campaign in print, radio, and TV appearances by founder Jay Walker. Now, a partnership with one of the biggest media companies in the world will further extend Upside’s exposure to business travelers.
The Wall Street Journal Business Travel Service, which is co-branded with Upside, allows users to book flights, hotels, rental cars, and Uber rides through its online booking site. The transactions, and subsequent service, are all provided by Upside. Users can connect by phone to customer service representatives 24/7 and the site has a chat service, as well.