China's Big 5 hotel platforms have 96% of the market

Hébergement, Distribution, International · · Commenter

Analysis of China’s online hotel booking market in the second quarter of the year shows that almost the entire market is controlled by five businesses.

Trustdata, a mobile internet big data monitoring company in China, found that Ctrip, Meituan, Qunar, Tongcheng-eLong and Fliggy  accounted for 96.4% of online hotel bookings in the second quarter. The big five were also the fast-growing platforms for the quarter, suggesting that their dominance is getting stronger.

The headline findings from the report said that there was a 20% increase in the number of monthly active users – 91.9 million –  in the hotel booking space compared with the first quarter of 2018. This growth is coming from users in third and lower tier cities, and from those born after 1980.

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Source: Tnooz

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